The best brands win
We are an early stage investment firm that partners with a world-class business and brand innovation studio to accelerate startups to category leadership. We have witnessed firsthand how the brands with the strongest connections with their consumers , partners, and stakeholders lead in market share, profitability, and valuations.
World Economic Forum & Uplink Top Investor
We’re excited to announce that Demos has been named a Top Investor by the World Economic Forum.
We were selected through the recent Uplink/World Economic Forum challenge to “source and select the most innovative investment, philanthropic and corporate funds that are investing much-needed capital in people and planet-focused entrepreneurs.”
Funds were evaluated based on their investment track record and approach, and our unique model of combining capital with creative and strategic services was specifically called out as an innovative model and one of the reasons Demos was selected.
The video below provides a summary of our model and startup partners to date.
Our Ecosystem
Capital + Partnerships
A strategic investment partner with experience building new category ecosystems.
Brand Innovation + Design
Business and brand innovation to help create and maximize the potential of next-generation category leaders.
Loyalty + Community
A best-in-class team who are experts in building belonging for brands and fostering community.
We have spent the last 17 years working with and building the best and strongest brands in the world.
Our Model
We invest capital and services
We are a rare breed in the venture world, bringing typically inaccessible world-class strategic and creative execution to early-stage companies in a capital-efficient manner.
We fill a unique role on cap tables
We partner with lead investors by bringing complimentary, non-duplicative expertise. We bring a strategic and brand-centric perspective to deals and aim to be a secret weapon for the best VCs in the world.
We partner deeply with founders
We have a deep bench of talent who have experience and relationships with the most senior leaders at key customers and strategic partners. We bring operational and execution depth to teams.
